The Role of Paradigms Changes

Logical insurgencies can be examined as the mind boggling changes of ideal models, and these enormous scope changes are the consequences of emergencies in the logical world which lead to modifying the point of view from which the universe of science is seen by analysts. While examining the criticalness and job of the logical transformation for a researcher, Thomas Kuhn states, â€Å"though the world doesn't change with a difference in worldview, the researcher a while later works in an alternate world† (Kuhn, refered to in Curd Psillos 2008, p. 242).Advertising We will compose a custom article test on The Role of Paradigms’ Changes explicitly for you for just $16.05 $11/page Learn More However, Kuhn’s thought can be talked about from two inverse viewpoints. From one viewpoint, tolerating a progressive worldview, researchers work in an alternate world in light of the fact that the new worldview rejects the bygone one, and it is important to concentrate on new asso ciations, items, content, and adequate answers for logical inquiries. In addition, the move to the new worldview implies critical changes in the scientists’ impression of the world, and in their logical ‘imagination’; therefore, the emphasis on the new worldview implies changes in the scientists’ world view that is the reason the world gets extraordinary. Then again, Kuhn’s words can be examined as rather allegorical on the grounds that the difference in ideal models can't mean the adjustment on the planet structures, thus, the researcher regularly applies new logical standards to the wonders concentrated already, however the world itself can't change for people and researchers. To talk about and assess Kuhn’s words in detail, it is important to focus on the idea of the logical insurgency as the difference in ideal models. As indicated by Kuhn, â€Å"scientific unrests are here taken to be those non-total formative scenes in which a more sea soned worldview is supplanted in entire or to some degree by an incongruent new one† (Curd, Cover, Pincock 2013, p. 79). These movements are run of the mill for the â€Å"normal science† in light of the fact that non-science doesn't work instruments vital for acknowledging such a move (Curd, Cover, Pincock 2013, p. 12). Despite the fact that the move of ideal models relates just to the logical world, it is an insurgency which is comparable in its angles to any political transformation (Curd, Cover, Pincock 2013, p. 80). In the event that the current worldview can't fulfill the scientists’ needs any more, the new worldview to react to the watched changes and procedures is created, and a sort of the logical emergency is watched, the upheaval turns into the normal consequence of the referenced processes’ development.Advertising Looking for exposition on theory? We should check whether we can support you! Get your first paper with 15% OFF Learn More Scientific insurgencies as the progressions of ideal models likewise lead to changes in the scientists’ impression of the world and clarifications of its procedures, and it is conceivable to talk about the particular logical world examined by Kuhn. The progressive worldview customarily creates with the assistance of instruments and jargon utilized inside the past worldview. Kuhn expresses that â€Å"paradigms give researchers a guide as well as with a portion of the headings basic for map-making† (Curd, Cover, Pincock 2013, p. 92). In addition, â€Å"the gathering of another worldview frequently requires a redefinition of the comparing science† (Curd, Cover, Pincock 2013, p. 87). Subsequently, articles and instruments round the researcher can be changed or unaltered, however the scientist’s impression of this world modifies essentially in light of the fact that the world dependent on new associations and saw from an alternate point of view additionally gets diverse for the researcher (Curd, Cover, Pincock 2013, p. 87). Moreover, dismissing a customary worldview, a researcher can likewise dismiss a lot of inquiries which were significant with regards to the old worldview, yet now the inquiries and issues which are essential to be talked about are new just as the approaches to see the world and resolve these inquiries (Gower 1997, p. 245). The researcher needs to work inside an alternate logical existence where new inquiries are posed, new associations between objects are watched, and new methodologies are utilized to look at this world. The possibility of the distinctive world is firmly connected with the possibility of the new world view which is trailed by the supporter of the new worldview. As indicated by Kuhn, â€Å"the advocates of contending standards practice their exchanges distinctive worlds† on the grounds that the researchers take a gander at logical inquiries through alternate point of view (Kuhn, refered to in Naugle 2002, p. 202). Regardless of the way that the researcher who understood the logical insurgency considered the to be as the supporter of the past worldview during an extensive stretch of time, the circumstance of the change in outlook makes this researcher see the world completely in an unexpected way, and the advertisers of the new worldview regularly can't discover the spot for them inside the customary hypothetical structure (Curd, Cover, Pincock 2013, p. 87). For this situation, it is conceivable to talk about the â€Å"displacement of the theoretical system through which researchers see the world† (Curd, Cover, Pincock 2013, p. 87). While clarifying these parts of the logical transformation, Kuhn alludes to the aftereffects of the progress from Newtonian mechanics to Einsteinian mechanics which can delineate the issue unmistakably (Curd, Cover, Pincock 2013, p. 83). The new worldview gives researchers the new focal point and new world view to work in the logical world. Kuhnâ⠂¬â„¢s way to deal with the impact of the new paradigm’s advancement on changing the world for researchers can likewise be assessed with references to Kuhn’s thought of incommensurability (Gower 1997, p. 245).Advertising We will compose a custom exposition test on The Role of Paradigms’ Changes explicitly for you for just $16.05 $11/page Learn More Following the measure of incommensurability, it is conceivable to decipher the world and its procedures as indicated by various standards, and those researchers who follow different ideal models can be similarly right since they live and work inside totally various ideal models, subsequently, these researchers work in various universes on the grounds that the situations round them create as per the laws of the solid worldview (Babich 2003, p. 78; Naugle 2002, p. 202). The basis of incommensurability is likewise used to clarify the applied changes followed by those researchers who need to work in an alternate world whi le applying new originations and theories to the objects of the reality (Chins 1998, p. 38). Encountering the move in standards, researchers examine various universes, yet they likewise see these universes contrastingly on the grounds that now the devotees of the progressive worldview know the better approach for the world’s improvement. In any case, it is additionally conceivable to allude to the supposition that Kuhn’s words about the scientists’ work in an alternate world are fairly figurative on the grounds that the world doesn't change with the move to the new worldview, and researchers need to apply the recently created standards to the current marvels to clarify them with the attention on the new hypothetical system. Therefore, researchers remain to live in the recognizable world, yet they start to focus on their endeavors to clarify this world’s forms with the assistance of progressive hypotheses. That is the reason, Kuhn’s words about the â€Å"different world† in which the researcher should work can be examined as sensible just with the attention on the adherent of the progressive worldview and just with regards to the particular logical world which varies from the other people’ world as far as stressing the laws as per which the world wonders create (Curd Psillos 2008, p. 243). The issue of assessing Kuhn’s words is firmly connected with the possibility of separation between the customary comprehension of the idea of world and the thought of logical world. On the off chance that Kuhn’s words bring up a great deal of issues while concentrating on the world idea by and large, Kuhn’s thought regarding the â€Å"different world† is by all accounts sensible while concentrating just on the particular logical existence where the difference in ideal models impacts the scientists’ view of the entire world and its procedures. Regardless of the way that there are two potential viewpoints suitable to talk about and assess Kuhn’s words, it is pertinent to concentrate on Kuhn’s thought of the logical world’s presence as opposed to examining his words with references to the general effect of the change in perspective on the world’s development.Advertising Searching for exposition on reasoning? How about we check whether we can support you! Get your first paper with 15% OFF Find out More Along these lines, Kuhn centers around a researcher who is relied upon to work in an alternate world after the circumstance of the change in perspective since this researcher acknowledges another vision of the world and its procedures, and this origination or the hypothetical structure can change altogether from the worldview which was recently followed. Be that as it may, the difference in ideal models doesn't mean the outright substitution of one worldview by the other progressively progressive vision of logical laws. Accordingly, various researchers as the devotees of different standards are relied upon to live and work inside various universes in light of the adjustments on the planet perspectives or observations. Starting here, it is conceivable to presume that the logical transformation basically influences the path as indicated by which the researcher can see and break down the world. Subsequently, the change in outlook is the difficult which is firmly connected with the possi bility of the scientists�

Administration and Politics Dichotomy Free Essays

Woodrow Wilson’s paper, â€Å"The Study of Administration† (1887), is about the detachment of governmental issues and organization in open organization. There is still a great deal of bantering among legislators and researchers the same whether this division is functional or not. There are a few preferences and disservices about this hypothesis. We will compose a custom article test on Organization and Politics Dichotomy or on the other hand any comparative point just for you Request Now Wilson accepted that it was expected to find what the legislature could effectively do and how it should be possible all the more proficiently; that the administration should have been transformed. He built up this hypothesis due to expanded debasement, urbanization and migration. Because of these issues, he accepted that less qualified individuals were landing open help positions, thusly adding to the expanding wastefulness of open organization. Wilson felt that legislative issues ought to figure out what the administration ought to really do and be chosen by chose agents. He accepted organization ought to be the ones to place these approaches into impact by selected government employees. In an euphoric world a political organization division would give a strong establishment to a country. It could even be gainful in a general public that is developing, for example, Administration and Politics Dichotomy 2 ne coming out of a third world status, the fall of a tyranny, or even the oust of socialism or communism. This type of government can function admirably at an unassuming community condition where there is a town director to run the everyday activities of the network and a leading group of councilman (perhaps at the same time known as town board) that makes t he laws the network works under. That being stated, it is my sentiment that in today’s United States of America, isolating legislative issues and organization isn't something that should be possible effectively. During the time governmental issues has gotten progressively muddled, which implies the line etween them has gotten exceptionally foggy. All degrees of the legislature have come to depend on one another to an ever increasing extent. For instance, each day new strategies and laws are made or revised, and that implies more individuals on more levels should be counseled. Life is ever-changing, as are the entirety of the strategies. The significant preferred position of executing political organization polarity is lawmakers and executives would be working of a similar way of thinking of making the best choice and not off of doing what each ideological group says. It could give method of reasoning Administration and Politics Dichotomy 3 or protecting the act of open organization from political impedance. A detriment of actualizing a political organization division at the national level in a cutting edge modern country that was recently run by a vote based government, for example, the Unit ed States of America, would require having a selective connection between the legislators who make political arrangements and the open heads who regulate the managerial procedures. This would expel the check and parity framework built up in the United States Constitution. These balanced governance have become the establishment of law in this nation. Wilson’s open organization division hypothesis would make the administrative life so a lot less complex. Sadly, the world and the individuals in it are definitely not basic. To accept that we could have one gathering of individuals make up the approaches, and another to put those in to activity without those individuals depending on each other’s conclusions and information is ludicrous. The thought is so straightforward, however executing it would be so convoluted. The discussion about the reasonableness of this polarity had been going on since it was written in 1887, and will presumably still Administration and Politics Dichotomy Step by step instructions to refer to Administration and Politics Dichotomy, Papers

The Use of Persuasive Essay Samples

The Use of Persuasive Essay SamplesThere are many different persuasive essay samples to be found online. However, many of these writings can only work if the writer uses a generic template that is either copied from an earlier article or simply copied from another source.One reason why so many persuasive essays do not work is because the writing is using a template that was either copied from an article on the Internet or simply copied from another source. These templates are not original and are mostly just recycled articles. This means that when you write an essay, you will also benefit by seeing an increase in your own writing ability.Using persuasive essay samples in this way is a lazy way to write a persuasive essay. What it does is it forces you to rewrite your essay without truly learning how to write persuasive essays. If you are able to use a template for writing your own essay, you will ultimately save yourself time and effort.The first thing you must realize is that there is a difference between persuasive essays written with templates. You need to learn to use the proper tools to successfully write a persuasive essay. You must learn to write with the right angle, choose the correct words to emphasize a point, and even to write powerfully.The right angle is something that you must learn if you want to create an essay that is truly persuasive. When writing with a perspective point, such as the idea that a college education can provide a positive impact on a person's life, you will find that you can accomplish some amazing things. It also helps to know that most people have a viewpoint, whether it is with favor of or against a certain viewpoint, that is strongly held.If you want to write a persuasive essay, you must also learn how to utilize the right words to emphasize a point. People donot easily get distracted when they are reading and often will only read your words if they are impacted by them. You need to be able to help those readers from gettin g distracted by looking at your words while they are reading the material.Writing a persuasive essay also requires you to be able to work with the proper words to persuade the reader. You should never argue or even try to persuade them to your viewpoint. It may be helpful to understand that arguments are just trying to prove something, and sometimes, it is best to not even take the stance.The use of persuasive essay samples is a lazy way to write a persuasive essay. Instead, you should consider taking the time to learn about writing persuasive essays. By learning how to build a strong thesis statement, how to use the right words to build and reinforce a theme, and how to use argument to persuade the reader, you will learn how to effectively write persuasive essays.

Company Profile Two Wheeler Vehicles - 2982 Words

BSBMKG609A Company profile: Two Wheeler vehicles Name of the company: Awesome Vehicles Brand: A brand is identity of product. Customer knows a product because of the brand. In two wheeler organizations, brand name suggests attributes of vehicle. For example, Royal Enfield stands for its class of premium segment. Suzuki stands for its Japanese identity which shows its toughness and durability. In this case, brand name is selected as Awesome Vehicles. Outsider opinion: Any outsider is the person or organisation which is not related with the organisation. It can be newspaper, news channel or magazine. These media also gives analysis about current brands and it makes people easy to distinguish between 2 brands. For example, Royal Enfield is†¦show more content†¦10000 vehicles. Acquire segmented market. For Royal Enfield, market objective is to be as market leader in design and classic two wheelers with premium segmentation. For Awesome Vehicles, following marketing objectives are considered 1. Position a brand as it is new in market. 2. Achieve target sales of 10000 vehicles per month. 3. Create identity of company in two wheeler market Achieving marketing objectives: It is very important for company to achieve marketing objectives. As marketing department faces customers directly, their performance impact on sales. Company runs on sales of their product. To survive for company, marketing targets should be achieved. To achieve marketing targets, marketing strategies are made. These strategies are made on the basis of 4p’s. For tangible product, there are following 4p’s to be considered. Product Place Promotion Price For Royal Enfield, following is the marketing strategy 1. Product – Premium and classic bikes with robust design 2. Place – Royal Enfield distributors are all over the world, in more than 40 countries. 3. Promotion – There are many promotional events made by Royal Enfield, to promote their vehicle 4. Price – Price range is premium For Awesome Vehicles, marketing strategy considered as, 1. Product – High control two wheeler vehicle, with attractive design for smooth ride. 2. Place – Currently, Australia is considered as market. But Company can plan to export vehicles in other countries. 3.

Donatello Sculpture Gallery

Cyberspace What Technology Can Not Do For Us - 1564 Words

With the advent of communication technology, people can connect with others easily and know the latest information immediately. It enriches individuals’ experiences and knowledge. In the essay â€Å"Democracy in Cyberspace: What Technology Can Cannot Do for Us†, Ian Bremmer explains that individuals use communication technology as a powerful weapon to pursue freedom and democracy, but governments manipulate it to publicize their official view. Communication within technology also accelerates the path of globalization. In the essay â€Å"Fences of Enclosure, Windows of Possibility†, Naomi Klein illustrates that globalization is a virtual fence because it makes the public goods and resources privatized, and this results in people not having their needs meet. Thus, technology breaks up the fences that prohibit the path of globalization, but simultaneously brings new fences to the public. Technology is a powerful tool that accelerates the process of globalization. Th e process is developed with regards of how it serves the world as a barrier of communication yet it advances globalization at the same time. As Klein explains that â€Å"with copyright now the US’s single largest export more than manufactured goods or arms, international trade law must be understood that systematically puts up new barriers—-around knowledge, technology and newly privatized resources† (197). One noticeable and outstanding feature of globalization is that it takes down fences to create a new wonderland where peopleShow MoreRelatedEssay on Global Village1288 Words   |  6 Pagesthings affected us globally. In the past all of these new advances tend to change social and political policies. We are currently in a new era of technology, one that we have many names for: the internet, the web, cyberspace, information superhighway, and many more. All of these computer technologies affect the way many of us live, especially the use of the internet. Ther e are some articles with strong arguments on why this new technology could cause more harm than good to some of us. One article wasRead More Internet - Exploring Our Inner-self in Cyberspace Essay1556 Words   |  7 PagesExploring Our Inner-self in Cyberspace Cyberspace is a new communication medium which enables us to understand our social behavior. In the ‘real world’ and ‘virtual world,’ we understand ourselves by developing aspects of our identity. However, in the virtual world, we can explore our inner-self without rejection that may be experienced in the real world. Cyberspace is, thus, a psychological ‘space’ to build and form, explore and discover, and accept and understand ourselves. To explain thisRead More Online Relationships Essay588 Words   |  3 PagesOnline Relationships Cyberspace relationships have the advantages of time, distance depletion, and fantasy abilities (Suler). Internet users can take on different identities or take part in fantasy games. They can become someone else. James Katz and Philip Aspen report that the Internet is a place to make friends and stay in touch with far away relatives (Stoll). It makes distance disappear. Also, online a person is given time before they must respond to the other person (Suler). They are givenRead MoreCyber Bullying And Cyber Crime1607 Words   |  7 Pagescreation of the internet. As a result, cyber technology and cyberspace are major areas of interest for citizens and lawmakers all over the world† Governments face enormous strife when it comes to creating legislation to technological offences in the law as technology is developed at a fast rate and therefore preventative legislation to cyber crime is rarely made before these issues have happened. These issues that relate to the individual in cy berspace are cyber bullying, cyber stalking, online predatorsRead MoreCyberspace Of Business Ethics Essay1590 Words   |  7 Pagesto look for, join and keep up with special interest groups and to discuss topics of interest to us. We research serious as well as mundane issues on line. In summary, cyberspace has become an interactive world that many of us have fully integrated into our lives. There is dark side to this phenomenon. The ease and anonymityRead MoreWar As Institution Is Guided By Many Rules That Specify1499 Words   |  6 Pagesafter the initiation of war, and jus ad bellum concerns the rightful initiation and justifications of war. These laws, though quite extensive, rest on interpretations of what war is, and the interpretations of what constitutes war. There are many areas open for interpretation here, from what is considered a state actor, to what constitutes armed conflict. War itself is too broad and impossible a topic to address in short. For the intents and purposes of this paper we will consider a few elementsRead More The Digital Divide Essay1318 Words   |  6 PagesThe Digital Divide When walking into a house, there are many things that can be seen. There may be a television, a phone and maybe a computer. There are lights overhead and warm air all around. There is running water and music to listen to. These may seem like no big deal, but to people in third world countries, this is a dream. People do not realize how lucky they are and what other people go through. If everyone could choose their lifestyle we would all be able to enjoy these luxuries, butRead MoreEnglish Chinese Russian And Russian Interpretations1567 Words   |  7 PagesChinese and Russian interpretations of a few terms utilized in information security. As can be seen from the analysis of the following terms, the concepts and conventions behind each varies widely in each language. This has the potential to provide policymakers with misleading information. English Chinese Russian Information Space ä ¿ ¡Ã¦  ¯Ã§ © ºÃ©â€" ´ xà ¬nxÄ « kÃ… ngjiÄ n ИÐ ½Ã'„Ð ¾Ã'€Ð ¼Ã °Ã'†Ð ¸Ã ¾Ã ½Ã ½Ã ¾Ã µ Ð ¿Ã'€Ð ¾Ã' Ã'‚Ã'€Ð °Ã ½Ã' Ã'‚Ð ²Ã ¾ Informatsionnoye prostranstvo Cyberspace ç ¶ ²Ã§ µ ¡Ã§ © ºÃ©â€"“ wÇŽngluà ² kÃ… ngjiÄ n КÐ ¸Ã ±Ã µÃ'€Ð ¿Ã'€Ð ¾Ã' Ã'‚Ã'€Ð °Ã ½Ã' Ã'‚Ð ²Ã ¾ Kiberprostranstvo Information Warfare ä ¿ ¡Ã¦  ¯Ã¦Ë†ËœÃ¤ ºâ€°Read MoreA Virtual Community By Rene Lysloff1505 Words   |  7 Pagesdefine; the ambiguous nature of this concept is highlighted by the many definitions created by researchers. A Virtual Community is when â€Å"Individuals communicate and form a relationship with each other in a computer mediated space with the use of technology. Anthropologists undergo the practice of participation observation on the internet , allowing them to experience a virtual community; this shapes their understanding and knowledge of this concept. For that reason each individual has differentRead More Technology Essay1234 Words   |  5 PagesTechnology In the following paper I am going to attempt to discuss the hindering effects of technology. How technology affects the laziness of our children, desensitizes our otherwise compassionate human race, and may eventually lead us to our doom. Also in this paper I will attempt to discuss some benefits of modern technology as relating to family and communal prosperity. Since the invention of Eli Whitneys cotton gin back in the 1800s men have had their brains full steam ahead on the idea

A Definition of Cinematic Design free essay sample

An open frame is generally employed in films, while a closed frame is generally employed in films. Realistic; materialistic Which of the following statements about miss-en-SCen is NOT true? Miss;en-SCen has two visual components: lighting and movement. Composition is part of the process of planning the design of a movie. When visualizing and planning shots, filmmakers must make decisions about two elements f composition: what we see on screen and what moves on screen.What are these two elements commonly called? Framing and kinesics Which of the following statements about the production designer is NOT true? The production designer is hired relatively late in the production process. An Important movement In art direction that sought to articulate human feeling and emotion through design elements such as structure, color, and texture with grossly exaggerated film sets is known as expressionism. Which of the following stills represents expressionism: The Cabinet of Dry. We will write a custom essay sample on A Definition of Cinematic Design or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Calamari Some of the departments the production designer supervises include carpentry, properties, and transportation. True What Is figure movement? The movement of something concrete wealth the frame Consider carefully the details of the miss-en-SCen in the following clips. Based on the miss-en-SCen, which do you think belongs to a dissipation futuristic narrative inhabited by mostly one-dimensional characters? Bartholomew Song unlike a static painting or picture. Motion picture move and thus shift Its point of view. Point of view is implied by the framing of a shot. What are three elements that describe unrealism? Nonprofessional actors; location sets; handheld camera The planning of the positions and movements of the actors and camera Is called blocking. The two fundamental styles of design established in early motion pictures are the associated with the Lumpier brothers and the Georges Mals. Elastic; fantastic associated with then suddenly a puff of smoke enters the left side of the frame. This is an example of filmmakers using both on-screen and officered space. Which of the following clips also uses on-screen and officered space? Giggled What are the major elements of cinematic design? Setting; decor; properties; lighting; costume; makeup; hairstyle The organization, distribution, balance, movement, and general relationship of actors and objects within the space of a shot is called composition.

Advertizing Campaign Mountain Dew Wants Some Street Creed

Targeting a specific audience has never been easy for any company; involving not only a thorough analysis of what the target audience can be hooked with, but also working on the development of the brand awareness and creating a positive legend which people can relate the product in question to.Advertising We will write a custom research paper sample on Advertizing Campaign: Mountain Dew Wants Some Street Creed specifically for you for only $16.05 $11/page Learn More Considering the recent promotional campaign which Mountain Dew together with Pepsi Co. developed for their recent product, one will be able to draw certain conclusion concerning the efficiency of the methods which the companies have used. Because of the lack of focus on such segments of their target audience as the adults and the people of other cultures than the Latino and the African Americans, the beverage can possibly lose its popularity among the rest of the USA population. Considering t he promotional campaign which Mountain Dew has developed, one must admit that the company has gone into great lengths to attract new clientele. Shifting the emphasis from the beverage qualities and the legend behind Mountain Dew, which used to concern any audience disregarding their national or cultural background, the company has started stressing the style of the beverage in the context of the Latin and African American culture, which might seem a touch unnatural. To be honest, one has to admit that the idea of touching upon the issue of national and racial minorities brought into an advertisement is actually a very interesting approach. Addressing not only the product marketing, but also several social issues, it captures the spirit of the today American society in a bottle, showing how diverse the latter is. Therefore, one of the greatest advantages of the campaign is its value in the light of the modern political correctness issue.Advertising Looking for research paper on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More The campaign, however, also has its downsides, and, weirdly enough, some of these are merely the reverse side of the positive issues. To start with, the idea of focusing solely on the people of certain nationality does not seem politically correct enough. Even though Stanford claims that â€Å"The initial ad mixes in snowboarders and a country singer to keep the brand’s mainstream hooked in† (Stanford 2012), there is a threat to lose the rest of the USA population, who will not be interested in the product any longer as soon as it is marketed as the drink created for certain national minorities. In addition, the focus on the teen audience can result in losing the adult public, which could also contribute to the product popularity. Hence, it can be considered that, even though the promotional company which Mountain Dew and Pepsi Co. are following has its strong points, yet i t is highly likely to backfire sooner or later. Judging by the above-mentioned example, one can come to the conclusion that the design of an advertisement campaign should be more universal and appealing towards not only the target audience, but also the rest of the population. To demonstrate the efficiency of the latter technique, one should consider the strategy offered below. For Mountain Dew to be more successful in its partnership with Pepsi Co. and appeal not only to the younger audience and the Latino and African Americans, but also to the rest of the population. For the given approach to work, it will be necessary to create the legend that will appeal to the people of any ethnicity and cultural background. For example, the key idea can revolve around being successful and â€Å"cool,† without attributing the idea of â€Å"coolness† to any of the existing subcultures. One of the most successful advertisements which Mountain Dew has ever produced, the 2006 commerci al, could point in the right direction (herdivineshadow, 2006, August 21). Even though the commercial had a Black character as the lead, the focus of the legend was not the character’s culture, but the strength that the drink gives. Witty and fun, the commercial is a perfect example of how sensitive racial issue should be tackled.Advertising We will write a custom research paper sample on Advertizing Campaign: Mountain Dew Wants Some Street Creed specifically for you for only $16.05 $11/page Learn More Therefore, the commercial which Mountain Dew and Pepsi Co. could go with now should develop the legend that the drink should have. For example, focusing on being fresh and full of ideas after drinking Mountain Dew, or Mountain Dew helping one to focus, should be considered first. Therefore, it is important to keep in mind that, no matter how hard the promotional campaign and try to attract new customers, it is essential to keep the old and loyal po nes in their places. Since the recent advertisement campaign was aimed at the audience other that the people who make the bulk of Mountain Dew fans, there is a considerable threat to lose even more devoted fans for the sake of attracting new public who may possibly dislike the beverage after all. With such companies as Pepsi Co., the risks are quite low, however, since the drink already has a very long history and can hardly lose its key admirers even with a new promotional campaign; with such drinks as Mountain Dew, which are not as well-known among the USA population, the risks are higher. Once shifting from one type of target audience to another, the managers of the marketing department must not forget to make sure that the Reference List Herdivineshadow (2006, August 21). Mountain Dew ad. Retrieved from https://www.youtube.com/watch?v=elBx5lbnCe0 Stanford, D. (2012). Mountain Dew wants some street cred. Bloomberg  Businessweek. Retrieved from EBSCOHost.Advertising Looking for research paper on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More This research paper on Advertizing Campaign: Mountain Dew Wants Some Street Creed was written and submitted by user Harmony J. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Comma Before But

Comma Before But Comma Before But Comma Before But By Maeve Maddox This reader’s question illustrates the uncertainty felt by many writers about when to use a comma before the conjunction but: In the following sentence, the secondary clause isn’t truly independent; it lacks a subject, yet it conveys an almost-complete thought: â€Å"I left Susan a message last week but haven’t heard back from her yet.† My question is whether a comma precedes but even though a subject doesn’t follow but. Put another way, is the secondary clause’s implied subject, I ¸ sufficient to require a comma before the coordinating conjunction? There is no â€Å"implied† subject in the sentence â€Å"I left Susan a message last week but haven’t heard back from her yet.† The sentence’s stated subject is I. It’s the subject of both verbs, the one before and the one after the but. The answer, therefore, is that no comma is needed before the but. The rule for but is the same as that for the other six coordinating conjunctions: and, for, or, nor, so, and yet. If the conjunction precedes an independent (main) clause, use a comma: â€Å"Jack tried a new diet, but he still gained weight.† If the but is not followed by an independent clause, no comma is needed: â€Å"Jack tried a new diet but still gained weight.† If a writer finds himself hesitating over a sentence like the one in the example, the easiest way to settle the comma question is to supply another subject for the second verb: â€Å"I left Susan a message last week, but I haven’t heard back from her yet.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Punctuation category, check our popular posts, or choose a related post below:Dialogue Dos and Don'tsItalicizing Foreign WordsWhat the Heck are "Peeps"?

The Role of Public Affairs in U.S. Military Operations Essay

The Role of Public Affairs in U.S. Military Operations - Essay Example The media has also improved the accuracy of reporting and allowed the audience to know their perspective. The benefit is especially important when there is an express need for the military to rapidly influence public opinion such as at the outset of a military action so as to mobilize immediate public support. The relationship with the media was strained during the Vietnam War but later the Department of Defense improved this relationship, which gave rise to the ‘embedded media process’. This had a positive effect on public opinion. In reality, conducting Public Affairs is a complicated task. It is a skill of the PAO to handle any kind of sensitive information and deal effectively with those who are informing and those are to be informed. The office of PA is very important in the age of real time news, and the public media has a very powerful influence and immediate effect such that army conduct can very easily have strategic consequences. This research paper begins with a brief description of the office of Public Affairs and the role of the Public Affairs Officer, and then surveys the important role of Public Affairs in US military operations focusing on how public media has had a positive influence on the US Army. However, some problems and deficiencies are also highlighted. Finally, a case study focuses on the PA and media experience in the war against Iraq. The offices of Public Affairs are important branches of the US Department of Defense that deal with the public media as well as playing a community role. They comprise of not only military officers and enlisted personnel but also civilians. The role of the main Public Affairs Officer (PAO) is to develop â€Å"a working relationship with reporters and other media representatives, maintaining a robust community relations program, keeping contact with other government agencies, and keeping†¦[its own internal members and the general public] informed on issues that may affect them† (Wikipedia,

Fundamental of International Buisness Essay Example | Topics and Well Written Essays - 500 words - 1

Fundamental of International Buisness - Essay Example Ð µ is closÐ µly connÐ µctÐ µd with Ð µconomic growth Ð °nd tÐ µchnologicÐ °l chÐ °ngÐ µ, drÐ °mÐ °tic incrÐ µÃ °sÐ µs in world trÐ °dÐ µ in goods, sÐ µrvicÐ µs Ð °nd finÐ °nciÐ °l Ð °ssÐ µts in lÐ °st dÐ µcÐ °dÐ µs Ð °rÐ µ duÐ µ to drÐ °stic Ð µconomic chÐ °ngÐ µs Ð °nd tÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs. Ð ctuÐ °l tÐ µchnologicÐ °l dÐ µvÐ µlopmÐ µnts hÐ °vÐ µ strong implicÐ °tions for world trÐ °dÐ µ Ð °nd output growth. TÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs drÐ °sticÐ °lly rÐ µducÐ µd thÐ µ trÐ °nsportÐ °tion Ð °nd tÐ µlÐ µcommunicÐ °tion costs Ð °nd drÐ °mÐ °ticÐ °lly chÐ °ngÐ µd thÐ µ structurÐ µ of intÐ µrnÐ °tionÐ °l trÐ °dÐ µ in thÐ µ sÐ °mÐ µ timÐ µ. In fÐ °ct, nÐ µw tÐ µchnologicÐ °l chÐ °ngÐ µs lowÐ µr thÐ µ nÐ °turÐ °l bÐ °rriÐ µrs of spÐ °cÐ µ Ð °nd timÐ µ thÐ °t sÐ µpÐ °rÐ °tÐ µ nÐ °tionÐ °l mÐ °rkÐ µts whilÐ µ libÐ µrÐ °lizÐ °tion policiÐ µs thÐ µ Ð °rtifici Ð °l bÐ °rriÐ µrs to thÐ µ intÐ µrnÐ °tionÐ °l movÐ µmÐ µnts of goods, sÐ µrvicÐ µs Ð °nd cÐ °pitÐ °l. TÐ µchnologicÐ °l dÐ µvÐ µlopmÐ µnt mÐ °y bÐ µ Ð °ccÐ µptÐ µd Ð °s thÐ µ Ð µnginÐ µ of thÐ µ Ð µconomic globÐ °lizÐ °tion in thÐ µ world. ThÐ µ lÐ µvÐ µl of tÐ µchnology, broÐ °dly spÐ µÃ °king, cÐ °n bÐ µ dÐ µfinÐ µd Ð °s Ð ° stock or Ð ° combinÐ °tion of our knowlÐ µdgÐ µ Ð °nd Ð µxpÐ µriÐ µncÐ µs on production procÐ µss, product quÐ °lity, orgÐ °nizÐ °tion of production Ð °nd mÐ °nÐ °gÐ µmÐ µnt, mÐ °rkÐ µting Ð °nd sÐ µrvicÐ µs (Kibritcioglu, 1997). In Ð °ll countriÐ µs, thÐ µ primÐ °ry Ð µxport sÐ µctor is mÐ °nufÐ °cturing industry, Ð µxcÐ µpt thÐ µ MiddlÐ µ ЕÐ °stÐ µrn Ð °nd Ð fricÐ °n countriÐ µs which Ð °rÐ µ rÐ µlÐ °tivÐ µly rÐ µsourcÐ µ Ð °bundÐ °nt Ð °nd hÐ µncÐ µ, Ð µxport mÐ °inly mining sÐ µctor products or oil. TÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs is thÐ µ kÐ µy fÐ °ctor in thÐ µ growing volumÐ µ of intÐ µrnÐ °tionÐ °l trÐ °dÐ µ of goods Ð °nd sÐ µrvicÐ µs. TÐ µchnologicÐ °l gÐ °p bÐ µtwÐ µÃ µn industriÐ °lizÐ µd Ð °nd dÐ µvÐ µloping countriÐ µs Ð °s Ð ° sourcÐ µ of forÐ µign trÐ °dÐ µ, on thÐ µ othÐ µr hÐ °nd, mÐ °y bÐ µ closÐ µd Ð µithÐ µr duÐ µ to thÐ µ continuÐ °l dissÐ µminÐ °tion of informÐ °tion from thÐ µ Ð °dvÐ °ncÐ µd onÐ µs or both. ThÐ µrÐ µ Ð °rÐ µ mÐ °ny intÐ µrnÐ °tionÐ °l orgÐ °nizÐ °tions thÐ °t fÐ °cilitÐ °tÐ µ forÐ µign trÐ °dÐ µ. Ð mong thÐ µm thÐ µ most

Fundamental of International Buisness Essay Example | Topics and Well Written Essays - 500 words - 1

Fundamental of International Buisness - Essay Example Ð µ is closÐ µly connÐ µctÐ µd with Ð µconomic growth Ð °nd tÐ µchnologicÐ °l chÐ °ngÐ µ, drÐ °mÐ °tic incrÐ µÃ °sÐ µs in world trÐ °dÐ µ in goods, sÐ µrvicÐ µs Ð °nd finÐ °nciÐ °l Ð °ssÐ µts in lÐ °st dÐ µcÐ °dÐ µs Ð °rÐ µ duÐ µ to drÐ °stic Ð µconomic chÐ °ngÐ µs Ð °nd tÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs. Ð ctuÐ °l tÐ µchnologicÐ °l dÐ µvÐ µlopmÐ µnts hÐ °vÐ µ strong implicÐ °tions for world trÐ °dÐ µ Ð °nd output growth. TÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs drÐ °sticÐ °lly rÐ µducÐ µd thÐ µ trÐ °nsportÐ °tion Ð °nd tÐ µlÐ µcommunicÐ °tion costs Ð °nd drÐ °mÐ °ticÐ °lly chÐ °ngÐ µd thÐ µ structurÐ µ of intÐ µrnÐ °tionÐ °l trÐ °dÐ µ in thÐ µ sÐ °mÐ µ timÐ µ. In fÐ °ct, nÐ µw tÐ µchnologicÐ °l chÐ °ngÐ µs lowÐ µr thÐ µ nÐ °turÐ °l bÐ °rriÐ µrs of spÐ °cÐ µ Ð °nd timÐ µ thÐ °t sÐ µpÐ °rÐ °tÐ µ nÐ °tionÐ °l mÐ °rkÐ µts whilÐ µ libÐ µrÐ °lizÐ °tion policiÐ µs thÐ µ Ð °rtifici Ð °l bÐ °rriÐ µrs to thÐ µ intÐ µrnÐ °tionÐ °l movÐ µmÐ µnts of goods, sÐ µrvicÐ µs Ð °nd cÐ °pitÐ °l. TÐ µchnologicÐ °l dÐ µvÐ µlopmÐ µnt mÐ °y bÐ µ Ð °ccÐ µptÐ µd Ð °s thÐ µ Ð µnginÐ µ of thÐ µ Ð µconomic globÐ °lizÐ °tion in thÐ µ world. ThÐ µ lÐ µvÐ µl of tÐ µchnology, broÐ °dly spÐ µÃ °king, cÐ °n bÐ µ dÐ µfinÐ µd Ð °s Ð ° stock or Ð ° combinÐ °tion of our knowlÐ µdgÐ µ Ð °nd Ð µxpÐ µriÐ µncÐ µs on production procÐ µss, product quÐ °lity, orgÐ °nizÐ °tion of production Ð °nd mÐ °nÐ °gÐ µmÐ µnt, mÐ °rkÐ µting Ð °nd sÐ µrvicÐ µs (Kibritcioglu, 1997). In Ð °ll countriÐ µs, thÐ µ primÐ °ry Ð µxport sÐ µctor is mÐ °nufÐ °cturing industry, Ð µxcÐ µpt thÐ µ MiddlÐ µ ЕÐ °stÐ µrn Ð °nd Ð fricÐ °n countriÐ µs which Ð °rÐ µ rÐ µlÐ °tivÐ µly rÐ µsourcÐ µ Ð °bundÐ °nt Ð °nd hÐ µncÐ µ, Ð µxport mÐ °inly mining sÐ µctor products or oil. TÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs is thÐ µ kÐ µy fÐ °ctor in thÐ µ growing volumÐ µ of intÐ µrnÐ °tionÐ °l trÐ °dÐ µ of goods Ð °nd sÐ µrvicÐ µs. TÐ µchnologicÐ °l gÐ °p bÐ µtwÐ µÃ µn industriÐ °lizÐ µd Ð °nd dÐ µvÐ µloping countriÐ µs Ð °s Ð ° sourcÐ µ of forÐ µign trÐ °dÐ µ, on thÐ µ othÐ µr hÐ °nd, mÐ °y bÐ µ closÐ µd Ð µithÐ µr duÐ µ to thÐ µ continuÐ °l dissÐ µminÐ °tion of informÐ °tion from thÐ µ Ð °dvÐ °ncÐ µd onÐ µs or both. ThÐ µrÐ µ Ð °rÐ µ mÐ °ny intÐ µrnÐ °tionÐ °l orgÐ °nizÐ °tions thÐ °t fÐ °cilitÐ °tÐ µ forÐ µign trÐ °dÐ µ. Ð mong thÐ µm thÐ µ most

Fundamental of International Buisness Essay Example | Topics and Well Written Essays - 500 words - 1

Fundamental of International Buisness - Essay Example Ð µ is closÐ µly connÐ µctÐ µd with Ð µconomic growth Ð °nd tÐ µchnologicÐ °l chÐ °ngÐ µ, drÐ °mÐ °tic incrÐ µÃ °sÐ µs in world trÐ °dÐ µ in goods, sÐ µrvicÐ µs Ð °nd finÐ °nciÐ °l Ð °ssÐ µts in lÐ °st dÐ µcÐ °dÐ µs Ð °rÐ µ duÐ µ to drÐ °stic Ð µconomic chÐ °ngÐ µs Ð °nd tÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs. Ð ctuÐ °l tÐ µchnologicÐ °l dÐ µvÐ µlopmÐ µnts hÐ °vÐ µ strong implicÐ °tions for world trÐ °dÐ µ Ð °nd output growth. TÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs drÐ °sticÐ °lly rÐ µducÐ µd thÐ µ trÐ °nsportÐ °tion Ð °nd tÐ µlÐ µcommunicÐ °tion costs Ð °nd drÐ °mÐ °ticÐ °lly chÐ °ngÐ µd thÐ µ structurÐ µ of intÐ µrnÐ °tionÐ °l trÐ °dÐ µ in thÐ µ sÐ °mÐ µ timÐ µ. In fÐ °ct, nÐ µw tÐ µchnologicÐ °l chÐ °ngÐ µs lowÐ µr thÐ µ nÐ °turÐ °l bÐ °rriÐ µrs of spÐ °cÐ µ Ð °nd timÐ µ thÐ °t sÐ µpÐ °rÐ °tÐ µ nÐ °tionÐ °l mÐ °rkÐ µts whilÐ µ libÐ µrÐ °lizÐ °tion policiÐ µs thÐ µ Ð °rtifici Ð °l bÐ °rriÐ µrs to thÐ µ intÐ µrnÐ °tionÐ °l movÐ µmÐ µnts of goods, sÐ µrvicÐ µs Ð °nd cÐ °pitÐ °l. TÐ µchnologicÐ °l dÐ µvÐ µlopmÐ µnt mÐ °y bÐ µ Ð °ccÐ µptÐ µd Ð °s thÐ µ Ð µnginÐ µ of thÐ µ Ð µconomic globÐ °lizÐ °tion in thÐ µ world. ThÐ µ lÐ µvÐ µl of tÐ µchnology, broÐ °dly spÐ µÃ °king, cÐ °n bÐ µ dÐ µfinÐ µd Ð °s Ð ° stock or Ð ° combinÐ °tion of our knowlÐ µdgÐ µ Ð °nd Ð µxpÐ µriÐ µncÐ µs on production procÐ µss, product quÐ °lity, orgÐ °nizÐ °tion of production Ð °nd mÐ °nÐ °gÐ µmÐ µnt, mÐ °rkÐ µting Ð °nd sÐ µrvicÐ µs (Kibritcioglu, 1997). In Ð °ll countriÐ µs, thÐ µ primÐ °ry Ð µxport sÐ µctor is mÐ °nufÐ °cturing industry, Ð µxcÐ µpt thÐ µ MiddlÐ µ ЕÐ °stÐ µrn Ð °nd Ð fricÐ °n countriÐ µs which Ð °rÐ µ rÐ µlÐ °tivÐ µly rÐ µsourcÐ µ Ð °bundÐ °nt Ð °nd hÐ µncÐ µ, Ð µxport mÐ °inly mining sÐ µctor products or oil. TÐ µchnologicÐ °l Ð °dvÐ °ncÐ µs is thÐ µ kÐ µy fÐ °ctor in thÐ µ growing volumÐ µ of intÐ µrnÐ °tionÐ °l trÐ °dÐ µ of goods Ð °nd sÐ µrvicÐ µs. TÐ µchnologicÐ °l gÐ °p bÐ µtwÐ µÃ µn industriÐ °lizÐ µd Ð °nd dÐ µvÐ µloping countriÐ µs Ð °s Ð ° sourcÐ µ of forÐ µign trÐ °dÐ µ, on thÐ µ othÐ µr hÐ °nd, mÐ °y bÐ µ closÐ µd Ð µithÐ µr duÐ µ to thÐ µ continuÐ °l dissÐ µminÐ °tion of informÐ °tion from thÐ µ Ð °dvÐ °ncÐ µd onÐ µs or both. ThÐ µrÐ µ Ð °rÐ µ mÐ °ny intÐ µrnÐ °tionÐ °l orgÐ °nizÐ °tions thÐ °t fÐ °cilitÐ °tÐ µ forÐ µign trÐ °dÐ µ. Ð mong thÐ µm thÐ µ most

Project Risk Management Essay Example for Free

Project Risk Management Essay I.Introduction I am the Project Manager developing the Boeing 787 Dreamliner. The development of this state-of-the-art airplane will include an international team of aerospace companies led by Boeing. The advances in this airplane will reduce the use of fuel by 20%, increase cargo capacity, increase nautical miles in a mid-range airplane, and improve passenger comfort. Boeing expects sales of 3,500 units over the next 20 years. (Norris Wagner, 2009) To really understand the impact of multiple providers, along with the logistics to coordinate assembly, I will illustrate, discuss, and provide a conclusion using two decision tree analyses. The first fault tree will detail the delivery system and identify the failure that could result in delivery failure. The second fault tree details the lack of labor to assemble the airplane. Both pose results that have the potential to financially impact the project. The fault tree diagram will provide a visual representation of the risk and help analyze the cause by looking backwards to identify the root cause. II.Fault Tree One III.Discussion of Fault Tree One There are over 40 Companies/Business Units contributing to the success of developing the 787 Dreamliner. Nine of the Companies/Business Units are located outside of the United States. Given these two elements alone there are a number of faults that could cause the final assembly and completion date to be impacted. The first probable cause for missing the completion date is the supply chain. The supply chain flow ensures the material is available according to the inventory levels to continue building. Supply chain push systems help keep inventory levels set according to contractual agreements. When the quality throughput of the component is less than 95%, the demand is increased. Quality measures are in place to alert the supplier when the throughput is less than 95% as desired but additional demands with reduced quality requirements keep the supplier from delivering. Original plans called for specific manufactured items for each component yet the supplier elected to use a less expensive alternative which isn’t meeting quality requirements. To help mitigate the supplier risks, determine the supplier’s attitude to safety, quality, and environmental aspects to delivering components. Another treatment would be to appoint an onsite supplier liaison manager responsible for signing off on any supplier and/or design changes. It would also be helpful to have back to back contracts with sub-contractors. IV.Fault Tree Two V.Discussion of Fault Tree Two In the second fault tree I illustrated the impact of labor on the delivery of the 787 Dreamliner. The labor to assemble the airplane components at the Boeing facility in Everett is critical to ensure the on-time delivery of the airplane. The union labor to assemble the Dreamliner is under contract review, the contract will expire two months prior to the first assembly. The expiration of the machinist contract and failure to arrive at a new mutually acceptable contract would lead to a possible strike. Discussion between the labor union and the company would be required to mediate the dispute. The lack of a compromise would cause a significant impact on the scheduled completion date. However, negotiations to resolve this dispute are required to ensure employees feel fairly compensated and do not walk out during assembly. The use of risk treatment should provide a minimum of efficient operation of the organization, internal controls, and compliance with the laws and regulations. To assist with labor treatment risk, re-allocate internal staff and cross train non-union members to complete the assembly of the airplane. Assess the technical skills required, develop a skill requirement profile for assembly, and identify other critical skills required for replacement. Treatment could also include the establishment and maintenance of an internal/external skill profile of current, previous, and potential employees to assist should a labor strike occur. VI.Conclusions Above I only identified one risk analysis technique however there are many others available. Many are qualitative and don’t show the dependencies between events. The tree technique I used above takes into consideration the logical combination of causes that contribute to the identified failed event. The fault tree technique brings sufficient understanding to the nature of the failure and how to manage the failed event(s). Fault tree one helped me identify that an onsite supplier liaison manager would have eliminated the failure along with standard work, forms and signatures to authorize such changes to the bill of material for the component. Similarly, fault tree two identified adequate compensation as the root cause of the delivery/labor failure. Treatment of the risk could have included managing the risk earlier in the contract and/or establishing a contract bridge or extension to avoid a strike. VII.Works cited Cortez, A. (2010). The complete idiots guide to risk management. New York, NY: Penguin Group. Fraser, J., Simkins, B. (2010). Enterprise risk management. Hoboken, NJ: John Wiley Sons, Inc. Kerzer, H. (2011). Project management metrics, kpis, and dashboards. Hoboken, NJ: John Wiley Sons, Inc. Norris, G., Wagner, M. (2009). Boeing 787 dreamliner. Minneapolis, MN: Zenith Press. Schuyler, J. (2010). Risk and decision analysis in projects. (2 ed.). Newtown Square, PA: Project Management Institute, Inc. Turner, A. (2011). The birth of the 787 dreamliner. Kansas City: Andrews McMeel Publishing.

The Affliction in the Middle Ages :: Diseases Medical Health Essays

The Affliction in the Middle Ages Disease and death are most often associated with the Middle Ages because of the widespread plagues and ignorance of medical knowledge during that time period. It is difficult, however, to ascertain the true nature of illness in the early Medieval Ages because in some written sources, the author’s standpoint distorts the presentation of the disease or cause of a person’s death so that the biological cause is skewed and unattainable. Gregory of Tours, for example, writes about two priests of Sidonius Apollinaris who rebelled against him. Both of these priests died very close to the same time of Sidonius’ death. The first priest died while in the lavatory and the second priest died while listening to a servant’s vision. For the causes of both deaths Gregory gives the credit to God, saying â€Å"the Lord passed this earthly judgement on those two unruly priests† (135). Details about the deaths are not given, but according to Gregory, they are irrelevant because the deaths were acts from God. For the first priest, he writes, â€Å"he went off to the lavatory and while he was occupied in emptying his bowels he lost his soul instead† (134). Moreover, he compared the death to that of Arius’, who was considered a heretic and â€Å"in the same way emptied out his entrails through his back passage in the lavatory,† which signifies that Gregory thinks both men died due to heresy ag ainst God (134). Gregory even says that â€Å"God in his clemency did not permit this insult to go long unpunished† (134). It is evident that the affliction, according to Gregory, is due to God’s hand. Gregory is writing from a Christian standpoint and is a bishop who greatly admired Sidonius, described here as â€Å"saintly† and an â€Å"angel†. Gregory’s agenda is such that he would want to publicize the sins of Sidonius’ enemies while also glorifying God. This may lead him to give transcendent causation for the deaths of these priests. Since the priests and Sidonius died at around the same time, one would think that there is a possibility that they could have died from the same kind of illness. Also, since Arius and the first priest both died while emptying their bowels, it is not entirely improbable that they had been suffering from some type of intestinal or digestive disease that may have been prevalent in the time period.

I Just Wanted to Know About the Present Trends in Housekeeping Department

PRESENT TRENDS IN HOUSKEEPING DEPARTMENT Accommodation Management Staffing The housekeeping department of a hotel is responsible for ‘cleanliness, maintenance, aesthetic upkeep of rooms, public areas, back areas and surroundings. ’ The department is not always given the respect it is due in terms of work load, the size of which can be estimated by the fact the department often employs the largest workforce.There are a variety of areas the housekeeping department must manage, the following table taken from Hotel Housekeeping Operations and Management depicts the housekeeping department’s span of control: Front of House Areas Back of House Areas †¢ Guestrooms †¢ Corridors †¢ Lobbies and public restrooms †¢ Pool and patio areas †¢ Meeting rooms †¢ Dining rooms/restaurants †¢ Banquet halls †¢ Convention Halls †¢ Hotel-operated shops †¢ Games rooms / recreation rooms †¢ Exercise rooms / gymnasium †¢ Building e xterior †¢ Landscaping and gardens †¢ Management offices Storage areas †¢ Linen and sewing rooms †¢ Laundry room †¢ Employee locker rooms †¢ Administrative offices †¢ Cloak rooms †¢ Maid’s service room The diversity of areas controlled by the housekeeping department requires structured planning when delegating tasks to be undertaken. Developing an organizational structure is a process which deals with ‘identifying and grouping work’ and aims to ensure the department works as a unit, with clear lines of authority and good lines of communication and is essential for the smooth running of the department.A Schematic representation, known as an organizational chart, assists in defining roles and relationships within an organization, the following organizational chart has been created for a four star hotel with one hundred bedrooms. ‘Structure is the best way to channel employees’ efforts towards productive efforts ( O’Fallon et al, 2010). It is important to continually review an organizations structure to ensure the structure is aiding the attainment of the organizations goals and proving to be†¦

Human Resources Question †ECCO A/S †Global Value Chain Management - Free Essay Example

Sample details Pages: 4 Words: 1063 Downloads: 5 Date added: 2019/10/10 Did you like this example? ECCO is a leading Denmark based shoe manufacturers. The organization has been committed to delivering and distributing high quality shoes across the globe. However, the company has focused on producing high performance brands but neglected the marketing aspect. Don’t waste time! Our writers will create an original "Human Resources Question – ECCO A/S – Global Value Chain Management" essay for you Create order In an age where competitive advantage is the key to corporate success, it is imperative that ECCO designs a comprehensive marketing strategy that focuses on the Outside-In marketing approach instead of the traditional Inside-Out perspective. Previously, the management goals were to lower the cost while spreading the risks across the organization’s global supply chain. This paper is an outline of some of the strategy initiatives that the organization should adopt in the next one year going forward. In order to come up with a comprehensive strategy, it is useful to look at the integration of ECCO global value chain.   The value chain concept was can be viewed as a comprehensive framework for organizational management of the logistics and distribution of the brands to the market. The concept analyzes the various divisions involved in the value chain in order to create a competitive advantage. At ECCO, the value chain framework involves the following activities: The management of inventory or inbound logistics, the manufacturing and packaging processes, and the outbound logistics which essentially involves the transportation of the products to the intended markets. The other critical activity is sales and marketing which also includes customer support services. The sales and marketing activities at ECCO have not been very prominent. The organization lags behind competition in marketing, but to penetrate and sustain competiveness in the emerging markets, the company has to market the products more aggressively. By aggressive, it means multiple marketing activities that are meant to not only capture the attention of the consumers, but actively engage with them in order to get the essential feedback. Carrying out business operations in different cultures is challenging enough. The marketing activities recommended for ECCO include the following: To start with, ECCO has to engage professional marketing personnel who can competently lay marketing strategies. In this regard, there are several recruitment agencies that can be relied on to offer the recruitment or hiring services. The marketing approach should involve a global marketing campaign that highlights the company’s tagline â€Å"A perfect fit-a simple idea†. The company should design and implement a lifestyle-centered in-store promotional and merchandising experience. Additionally, the company should enable localized content production to support the promotional and marketing activities. Local content generation avoids the risks of misinterpretation of the messages which could not only affect sales but could also resistance among the consumers. The marketing activities should also focus on advertising the brands through celebrity endorsement. Such endorsement can be powerful given that the company is in the business of manufacturing sport shoes. There are many successful sportsmen and women who can elevate the brand image by associating the product with their sporting activities. Another marketing strategy should be the advertising in the print and electronic media. The advertisement can incorporate the celebrity endorsement. The social media has become a key channel for consumer engagement. The social media is fast, delivers the message to the targeted consumers, and equally gives quick feedback. The use of social media requires the company to set a website where the company can post information regarding the products as well as the marketing events the company may be carrying out in the various market segments. The social media site can also be used a venue for introducing new products. It can also be used to direct consumers to their nearest shop. Such a strategy helps the customers in saving time looking for the outlets. The company should also enter the e-commerce mode of selling. The online selling can easily be established in partnership with the dealers for easy delivery of the products. The idea is to make the purchases of the ECCO products to be as easy and effortless as possible. The online sales idea is supported by the fact that most consumers of the ECCO products are in the demographic that is aged below forty years and spends a lot of time online. Successful companies invest in customer service. ECCO likewise should invest in a customer service department in its global branches Beside the marketing activities, ECCO has to cater for the different cultural impacts it is likely to face. Consequently, the HR department has to design cultural programs for the personnel that will be posted to the different countries the company has a presence or is seeking to penetrate (Vogelsang, 2013). Many organizations have been unsuccessful in the emerging markets such as china because of poor understanding of the local cultures. It is therefore, important not only to train people in the diverse cultures but also to recruit local people who are knowledgeable with the cultural practices of the various markets (Heathfield, 2016).. The Chinese market, while being attractive, presents various problems. The differences between China and the western world are significant when considering the culture, administrative, as well as political distances. The Chinese culture, for instance demands that those companies that desire to enter the market should first understand the Chinese business practices (Vogelsang, 2013). Chinese businesses are operated on trust and for the trust to be established, the business partners should have had a relation for some time. Consequently, ECCO could consider seeking a Chinese business partner who is already established in the Chinese market. Such a market entry strategy will offer ECCO a foothold and an established business with the required cultural practices, respect, and trust. Although there are imitators of the ECCO brands in the Chinese market, an aggressive marketing campaign that emphasizes on the superior quality should override the cheap imitations. Suffice to say, ECCCO has to reinvent itself and adopt new and aggressive marketing strategies and platforms if it has to keep up with competition. The setting up of production plants across the globe may help in cutting down the cost of production, however, the twenty first century business practices demands that organizations engage more with the consumers through marketing activities. Towards that end, the company will adopt the given marketing activities while being sensitive to the different cultures of the emerging markets. Finally, the suggested marketing activities should be supported by the company globally since without the support of senior managers and the board of directors, the ideas are not likely to have any impact